Product

How BettingPros Increased Conversions by 11% with SharpSports

Ryan Murphy
Ryan Murphy
April 3, 2023
How BettingPros Increased Conversions by 11% with SharpSports

Who is BettingPros?

BettingPros® offers consensus sports betting advice from 150+ experts to make it easy for you to make winning bets. BettingPros offers the best tools and advice, including accuracy ratings,  live odds & line history, and articles to support new and veteran sports bettors alike.

What was their goal?

"SharpSports has been instrumental in the creation of our Bet Dashboard, which summarizes and analyzes a user’s betting activity over a given time. We are also leveraging the data to score and rank user picks which we rely on for the community-driven “Follow Bettor” feature."

What Was The Outcome?

BetSync users upgraded to BettingPros Premium 11% more than non sync users

"Through sportsbook sync, we’re able to see which markets users are betting (Game Odds, Parlays, Teasers, etc.) and can cater our content around the popularity of different bet types."

How Did They Do It?

“Logistically, using the SharpSports API has been relatively seamless. One major advantage to using a service like SharpSports is the low risk in integrating the feature - building our own tool is a riskier proposition since there’s no guarantee it will be popular. The low entry barrier of using an existing service allowed for us to focus on building complimentary products without having to worry about developing the underlying technology.”

How BettingPros Increased Conversions by 11% with SharpSportsHow BettingPros Increased Conversions by 11% with SharpSports
Product

How BettingPros Increased Conversions by 11% with SharpSports

Ryan Murphy
Ryan Murphy
April 3, 2023

Who is BettingPros?

BettingPros® offers consensus sports betting advice from 150+ experts to make it easy for you to make winning bets. BettingPros offers the best tools and advice, including accuracy ratings,  live odds & line history, and articles to support new and veteran sports bettors alike.

What was their goal?

"SharpSports has been instrumental in the creation of our Bet Dashboard, which summarizes and analyzes a user’s betting activity over a given time. We are also leveraging the data to score and rank user picks which we rely on for the community-driven “Follow Bettor” feature."

What Was The Outcome?

BetSync users upgraded to BettingPros Premium 11% more than non sync users

"Through sportsbook sync, we’re able to see which markets users are betting (Game Odds, Parlays, Teasers, etc.) and can cater our content around the popularity of different bet types."

How Did They Do It?

“Logistically, using the SharpSports API has been relatively seamless. One major advantage to using a service like SharpSports is the low risk in integrating the feature - building our own tool is a riskier proposition since there’s no guarantee it will be popular. The low entry barrier of using an existing service allowed for us to focus on building complimentary products without having to worry about developing the underlying technology.”

Powering the open
betting ecosystem

Request a Demo